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What’s the one thing that you would never forget while leaving the house? What’s the first thing you grab when you wake up? Whose absence makes you absolutely frantic? The mobile phone!

It is actually quite astounding how our lives now revolve around something that was just used to answer calls. With the onset of social platforms, networking, and other features, the mobile phone has indeed become a necessity for everyone. And this includes businesses.

When you look at it from the business point of view, you will realize that your entire target audience is busy on the phone! They no longer open the laptop or wait for the PC to start to search for something. They use their phones and get results in a tap. This is exactly why businesses are leaning towards mobile app development. Mobile apps are the easiest way of telling your audience that you are available and can meet their needs without issues.

The importance of mobile apps in 2019

Convenience is, of course, the number 1 reason why you need a mobile app. Besides that, ease of communication and value top the charts. Put yourself in the shoes of the user and imagine just how happy you will be, knowing that a product or a service is one tap away! What’s more, the apps can capture your audience and build trust through top quality UX. This is especially important if you are a new business or have a minimal offline presence.

Let’s underscore our point here with a fact – An average user spends 2 hours a day on his/her mobile phone. We invite you to check your usage as well. That will help you realize just how much potential mobile app development has in 2019!

What are the platforms?

Ah, this is an interesting question. The two giants today are Android and iOS but many people make the mistake of choosing only one developer or choosing the same for both apps. You must understand that an Android developer has a different skill set when compared to an iOS developer. The backend, the requirements, and the rules – they are all different. It would simply be unwise to go with one. Now, we understand that many people think that Android is a better choice because it is easier to get the app on the PlayStore but did you know how many iOS users are there in the world? According to Apple, there are more than 1.4 billion active Apple users in the world today. If you ignore iOS, you will lose a major chunk of these users! We are sure that’s not what you want.

The popularity

Thankfully, businesses have identified the need to hire a separate Android developer and an iOS developer or an agency that offers both. If you aren’t on the bandwagon yet, you are losing revenue every second and we urge you to act immediately. There are multiple agencies that offer dedicated mobile app development services for you to choose from. You are officially out of excuses now to choose a good agency and go mobile!

Have any doubts or concerns about mobile app development? Looking for world-class services? Get in touch with us now!